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AI Insights · Timothy · January 2021

Q4 2020 Performance of Top Fashion Games on Android in the UK

A look at the top-performing fashion games on Android in the UK for Q4 2020, showcasing download and user engagement trends. Insights provided by Sensor Tower.

Q4 2020 Performance of Top Fashion Games on Android in the UK

The final quarter of 2020 saw varied performances among the top fashion game apps on Android in the United Kingdom. Published by Sensor Tower, the data reveals interesting trends in downloads and user engagement.

Acrylic Nails! by CrazyLabs LTD experienced a peak in downloads at 83K in the first week of November, gradually tapering to 49K by the year's end. Weekly active users followed a similar pattern, starting strong at 115K and eventually stabilizing around 102K.

Project Makeover from Magic Tavern, Inc. saw its revenue climb steadily from $11K to $96K over the quarter, with a remarkable spike in downloads to 134K in the final week of December. Active users also surged to 124K, indicating a strong finish for the year.

Lion Studios' Yes, that dress! showed a downward trend in downloads, starting at 24K and descending to 6.5K. However, weekly active users saw a slight uptick in the last weeks, closing at 11K.

Another Lion Studios game, Nail Salon 3D, displayed growth in revenue from $80 to $1.1K. Downloads remained steady with a slight increase from 23K to 24K, while active users peaked at 35K in mid-December.

Lastly, Spa Master by Ruby Games AS had an impressive surge in downloads to 47K in the third week of November, then normalized to 8K. Active users reached a high of 43K before settling at 10K by the end of December.

For more detailed insights and data, Sensor Tower provides comprehensive analytics and performance metrics for mobile apps.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2021